Monday, 28 September 2009

Unethical marketing

Some time ago I asked, "Are there any brands you'd refuse to work on, even if it meant losing your job?"

For me, cigarettes? Sure, no problem. If people don't know the dangers by now then more fool them. Alcohol? Gladly - and pass the free samples. Baby milk to third world countries? Maybe not...

ID cards? Absolutely no way.

The Home Office is about to spend £500,000 on a campaign in support of ID cards. Five hundred grand on a project that the Tories have committed to canning after they wipe the floor with Labour next year. What a waste. I'm not a Conservative, but I'm going to stay up late and enjoy election night this time around. Cheerio Jacqui.

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